HOW TO BEAT PRICELINE?

For once I decided to talk about a video and not about an article. I think this one is interesting and fun at the same time. This is pretty rare.

In this class, everybody knows Priceline and their imaginative of concept of reverse auction “Name your own price” where customers bid on the price price they are willing to pay for a stay, an airline ticket,...

This concept is very clever because it targets two main types of potential clients.
The first type of customers is the professionals, I mean hoteliers, airline companies, etc. who already have reached their breakeven point. But they still have rooms or seats available on a specific day and are really favorable to increase their profit. So they offer their product on Priceline.
The second type of customer is people really price oriented. For them the most important factor is the price. They have a really small brand loyalty and most of the time they buy a price rather than a product or an experience.

So, we may consider Priceline is the perfect match for theses price oriented buyers and sellers who have already reached their breakeven point. However there are some disadvantages using Priceline. For example you discover the brand of your hotel only after you paid, there is no refund possible, and you can make only one bid per 24 hours in the same geographic zone.

In this period of economic downturn, more and more people consider the price as the most important aspect when buying a service or a product. And those, who were already price oriented, are seeking for even better opportunities. This is how the concept of “free bid” appeared.
The objective of this method is fooling the website to be able to make several bids on the same hotel in one day, until your price you named is accepted.
I am not going to explain again the method. However if you want some more information about it, google “free rebid” and you will find some tips and examples. But I hope this short video will help you saving money for your next stays, flights…



http://www.youtube.com/watch?v=BpQk5xBIdZo

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